A website allows an individual or a business or enterprise to go online, connect to the internet, and have a dedicated space for themselves that enables the world to access whatever they wish to share.
Web design is a rapidly growing industry, as digital media has become part of everyone's lives. People rely on the web for their communications, information, shopping, social life, and more.
Web designers plan, create, and design web pages, layouts, and landing pages. An expert web designer can be working on a brand new design of the website or updating an existing site, or making changes in existing design elements.
In short, a web designer is someone who is responsible for the design, and the aesthetics of a website, or the feel of a website which includes text, typography, design, audio, etc.
Web designers build or redesign websites. They understand what it takes to make a website functional and easy to use but also understand what is needed to make it aesthetically appealing to the user.
Design web-page or landing page layouts.
Modify an existing design from a landing page, or a web-page.
Optimize a design to convert better.
Design and improve upon certain elements of the web, say buttons, hover effects, etc.
Consult on website design, and help plan the website design strategy.
Know the principles of design
Understanding of colors, and composition
Design Software Skills for tools such as Photoshop, Illustrator, Figma, CorelDraw, etc
User Interface, and User Experience.
Communication, and copywriting
Attention to detail
Knowledge of coding or web development is a great additional skill to have
Ability to work as a team, and deploy additional resources, as and when required
The cost of hiring an expert web designer freelancer will depend on -
Scope of work - What is the scope of work that you are hiring experts for? Are you looking to build your website from scratch, or are you looking to get some changes made in the website's current state, or want to redesign the website using Webflow designs?
Experience/ Expertise - People with more experience and projects are likely to charge higher than their counterparts who may not have that much experience. One of the best ways to check for a Freelancer's experience is through their portfolio.
Time - Projects with longer work of scope require longer; hence the developer is likely to charge more, and it's fair to say that the cost of development of a website is proportional to the time taken. An e-commerce website will take a higher amount of time to be developed than a conventional static website.
The scale at which the work has to be done - If the website requirements run into multiple pages, and layers of work, then the scale of work would involve numerous developers, and in such cases, it's essential to define the scope and scale of work.
The time taken to design a website would depend on the scope of the work, the number of people working on it, and the complexity of the project. Before a website goes into the process of being developed, there needs to be a consensus on the design from all the critical stakeholders.
Typically the process of designing a website of 5-6 pages can take about 10-12 days if it has to be designed from scratch; however, the other complex versions may take longer, weeks, or even months.
Is technology-focused and very user-focused.
Has extensive knowledge of graphic design and website design principles.
Someone who is visual, inspired, and has creative foresight.
Focuses on design and the visual elements of a website or application.
Involves excellent understanding of graphic design, color schemes, button design, interface design, navigational design, page architecture, etc.
Has the knowledge and ability to align the interface with a brand's colors, fonts, and identity.
Places the content in the interface to be aesthetically pleasing and easy for the user to understand.
User Friendly - The top-ranking factor that Google checks for is relevancy to the user and how easy it is to access the content. Multiple factors make a website user-friendly, and the above 4 factors are the most important ones. The points listed below are the ones that further add to that friendliness.
Logical - Is the website logical? If I click on the “Order button” and I am redirected to the FAQ page, or if I search for “Shoes” and I am shown results of “Logo Designers for hire,” in such cases, the user would be confused and bounce off.
The website has to be logical - i.e., a human should derive meaning out of it and make sense of what’s to be said and done.
Original and Relevant Quality content - Something Google’s algorithms hate is plagiarized content. If a website is flagged, it’s challenging to revive the lost reputation in such cases. Website owners should be cautious to ensure that they are either creating original content or hiring content writers to do the same.
Appearance Visual content - Gone are the days when text-based content would do the magic to engage with users. It’s great advice to add rich media - Images, videos, GIFs to make the website more interactive and therefore rich in usage. One can hire Graphic designers if they don’t help with designs.
Things that comprise the visual content are - Choice of colors, fonts, images, and the framework where different website elements are placed.
Clear CTA (call to action) - What if you want to buy something from a website and not find the Buy button? Catastrophic! Websites should have defined calls to action which serve the respective needs of a business or an individual.
In today’s digital world, your website is your advertisement. Having a professional freelance web designer makes you stand out from your competitors. A professional website includes an easy to use design, complete information and robust performance.
Simply post your website requirement on the form above and we will be happy to line up the most suitable logo vendors for you for the brief you gave us, right away.
Hire a freelance website designer you like and get your work done.
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