Shopify is a platform for businesses that want to make their store online. Like Amazon or Flipkart, you can also create your eCommerce store using Shopify.
As bloggers use WordPress to make a blog on the internet, similar to WordPress, Shopify can be used to sell your products online on the internet across the world.
You have to create an account on Shopify and register a domain in the name of your business. And you can create your store on Shopify and start selling your products or services quickly. No amount of code is required to build an online store on Shopify.
Even a newbie with little to no coding knowledge can create a Shopify store. Shopify allows people to create websites that can sell, help them make an online presence, and do a lot more by offering an array of services that allows shop owners to focus on their brand entirely. At the same time, Shopify takes care of the rest - Domain, Hosting, Analytics, Order Management, Plug and play plugins, payment gateway, POS and a lot more.
There are times when you try to build a store, and you end up in a confusion zone, like which template will be better for your product to showcase, how to use the navigation within the store, user experience, theme customization, etc.
Here comes a Shopify expert into the picture who has great proficiency in Shopify. The professional who can help you build a Shopify eCommerce website and helps you grow your business more.
Although setting up a store on Shopify is easy, there are still many things that need to be set up to run a successful store that converts and potentially meets the expectations of the shop owner.
A Shopify developer is someone who knows how to set up a store on Shopify; they already have immense knowledge of Shopify, like How Shopify works, regarding the integration of other applications with Shopify, frontend development, user experience, and also the inside of checkout and payment gateway.
A Shopify expert can help you build your brand by improving the content strategy, increasing the visibility in Google SERPs, and converting more visitors to users by proper navigation across the Shopify store and managing inventory.
You have two options in front of you to set up a store.
In fact, you have one more option, that is to hire a Shopify intern who is just a newbie, but I won't recommend it as they don't have enough knowledge and skills to build a Shopify, and also, as they are interns, they won't work for you in the longer horizon.
Now you are left with two options; let's discuss both options.
When you hire an employee, you are not just giving them the salary, but also the company has to handle the tax withheld with the employee. The company has to provide additional benefits like health insurance, Provident Funds and other benefits, which increases the company's cost.
On the other hand, when you hire a freelancer like Shopify developers, you are not bound to pay them any extra benefits as you do for the employee. You are hiring them for one project on an hourly basis or project basis or hourly basis, and once the project is delivered, you pay them the amount, and that's done. Here it is an utterly client-vendor relationship, unlink employee and employer relationship.
But it still depends on you if you want to hire a Shopify developer or a full-time employee. But I will strongly recommend you hire a freelancer if you have little work, like work for six months to 1 year for Shopify. Hiring a full-time employee is the best option if you have enough work for the person you will hire.
Of course, YES. Hiring a Shopify expert will save you ample time and effort as they know how to set stores and what works on Shopify and what doesn't. They use their years of experience to build your store, which helps you only focus on your core business. Moreover, the experts understand your requirements and use the expertise they have gained over the years to reach your business goals.
As they are experts, they can consult or advise you about what will work for your business, like which themes to use and what type of payment gateway would be great for you. They can also guide you in different ways to improve the user experience so the user can make seamless purchases on your website.
If Shopify is so easy to use and set up, why not do it yourself and save yourself some money that would be paid to the developer? Well, there are plenty of reasons why one should outsource the work to a Shopify expert instead of doing it by themselves.
Opportunity Cost - This is the most ignored aspect of taking decisions. Instead of spending 100 hours building the Shopify store, those hours can be invested elsewhere to generate higher returns.
Expertise in Shopify - Something that takes you 10 hours will take the Shopify Expert one-tenth of that time, and they'll still do a better job than a beginner.
Custom Requirements - It's often easier for an expert to translate your ideas into execution. Saves time - This is the most critical reason one should hire Shopify developers to set up their stores.
Although there are multiple things one should look for in a Shopify developer before hiring them. There are times when people with great skills abandon projects, and there are times when people with mediocre skills have great Shopify portfolios to showcase.
Communication Skills - Interpersonal skills are important. Especially when you are hiring a Shopify Expert. It’s important to evaluate your Shopify developer on their communication skills. Effective communication goes a long way when it comes to hiring someone for any form of project.
How long do they take to respond?
Are they asking questions?
Are they suggesting ideas?
Are they listening to you?
The quality of questions they ask - Hiring someone for a project involves a good understanding of all their requirements, and to know the needs one has to ask questions. Check if the developer is asking relevant questions.
Shopify Expertise - Depending on what purpose you are hiring a website developer or freelance eCommerce developer, you should evaluate their expertise. If you are hiring someone to develop a new store, you should check for their proficiency with themes, setting up plugins.
Portfolio - The key towards building relationships is trust. If a developer has a sufficient portfolio to showcase in such cases it becomes easier for people to gauge their skills and entrust them with a project.
If one has to choose between someone with years of experience vs number of projects, it’s a no-brainer who one should choose. Having a portfolio also ensures that you are able to gauge if the developer’s style of work interests you.
Testimonials - One of the best ways to validate and know about the Shopify developer, and their quality of work is “Customer Testimonials”. It’s often a good idea to cross verify the testimonial before handing over a project to the developer.
Where can I find a good freelance developer for the Shopify store?
There are many freelance marketplaces where you can find and hire Shopify developers. You must look for websites that can offer you quality work, have experienced registered freelancers and can do longer projects with cost constraints.
Although there are many freelance marketplaces that offer you Shopify freelancers and agencies, the thing is, after posting your requirement. Freelancers start bidding for the work, and once the bidding time is over, you have to check each and every profile, and from that list, you have to shortlist the freelancers. Now, this is a lengthy process that eats up your entire time and effort to hire a freelancer. Once you are satisfied with the freelance profile, you make him understand the requirement, and the freelancer starts his work. Now the problem with these marketplace platforms is if you are not satisfied with the work, the freelancer will give you the revision 2 to 3 times. If still, you are not satisfied, the freelancer will receive the money for the work he has done. Here the problem is freelancer is happy, but you, the client, are not happy with the work.
This is not the case with Refrens when hiring a freelancer. When you submit the requirement, our experts will look exactly for the freelancers who can solve your problem and will select a bunch of freelance profiles for you. Our expert then showcases the profile of freelancers to you you have done the same or similar work in the past. You can choose any one profile and can start work with them. Our experts will also give you a free consultation regarding your requirements and the type of freelancers you should choose before the start of the project.
In short, you don't have to go through all the profiles as you do in other marketplaces. Submit the requirement; our Refrens experts will search for the profiles and exhibits for you. Moreover, we also have an escrow system where your project amount is safe with Refrens. Refrens as a mediator will hold your money and is not transferred to the freelancer till the requirement submitted by you is not up to the mark.
Building a Shopify store has a lot of aspects involved and people often hire Shopify developers based on their expertise and their experiences in their respective work -
Setup your online store - A Shopify Developer can help you set up a store from scratch, which involves setting up the domain, hosting, theme, and making the Shopify store functional and open to the public.
Development & Integrations - A Shopify Developer can help you customize the existing theme as per your choices. This can involve making changes in the design changes, structural changes, or even customizing the store with custom code. Shopify allows multiple 3rd party integrations to enable Online stores to do more. For example - MailChimp can be used to collect emails and build mailing lists. Other integrations can be for Dropshipping, Billing, etc. and also do the work of back-end developer for hire or hire software developer.
Optimize Store Performance - There is always scope to optimize the current Shopify store to make it perform better. Performance enhancements can be in terms of speed, presentation, UI/UX, etc.
Marketing & Sales - Various Marketing activities need to be monitored extensively to grow the store, which calls for the integrations of Pixels, setting up Tag Managers, etc. A Shopify Expert can help you optimize your Store for Marketing analytics. A major chunk of traffic can be driven free of cost if the store is optimized to be found on the first page of Google and other Search Engines. A Shopify Expert can help you optimize for SEO or you can hire SEO expert by writing blogs, creating backlinks, creating a schema of the store, and a lot more.
Troubleshooting - Running online stores involves working with various apps and technologies, and with time there can be occasional bugs thrown by either the Shopify theme or some 3rd party plugins, and at such stages, a Shopify Developer can help identify and fix bugs.
Visual Content & Branding - Marketing is incomplete without visual content. Visual content attracts the attention of visitors, so creating the graphics, adding proper product images, and illustrations on your Shopify store, and using visual content for marketing and running campaigns are extremely important.
Writing - Not just visual content, even writing proper content for the Shopify store is important. Especially to increase the conversions of the product or services, having a good writer is important. You can also hire content writers They can make your product descriptions, ad copy, and landing pages look more appealing for the users to click on them.
The honest answer to this question is - "Depends". The scope of work determines the cost of a Shopify developer and their services and the amount of work needed to get it done.
Suppose you're hiring a Shopify Expert to set up a Shopify store from scratch. In that case, the costs may be very high compared to hiring a Shopify Expert to make changes in the site structure or the theme structure of an already existing Shopify Store.
The cost of hiring a Shopify Developer will depend on -
Scope of work - Build a website from scratch or customize a theme? Costs are heavily dependent on the scope of the work to be done.
Experience of the Shopify Expert - People with more experience and projects are likely to charge higher than their counterparts who may not have that much experience.
Time taken - Many developers charge hourly. A task as simple as uploading products can take more time than developing the store itself if the number of product SKUs is very high.
Scale at which the work has to be done - High-volume stores often require the expertise of multiple experienced developers to set up or maintain the store.
To hire a freelance Shopify developer, you can sign up on register on Refrens, and the process to hire a Shopify Developer is simple -
Refrens has the best Shopify Experts in India, and it's super easy to hire a Shopify freelancer from Refrens.
Expertise / Portfolio - This is one of the most crucial factors to check before hiring a Shopify Developer. The best measure to do so is by going through the developer’s past work experience, and through the projects, they have worked on.
Testimonials - Building a Shopify store takes time, and costs money. Therefore before you commit to a Shopify developer, it's a good idea to check customer testimonials and validate the Shopify Developer’s work experience.
Time - Time is money. Before committing to a project it’s important to enquire about the timeline for the project. It’s also important to divide the work into smaller goals, and set deliverables in accordance with the decision.
Cost - Ideally cost shouldn’t be the top-deciding factor in choosing a Shopify Developer. One should consider all forms of costs in the development of their Shopify store. The costs include the cost of hiring the developer(s), the cost of the Shopify theme, the costs of any plugins or extensions, and the subscription cost of Shopify. One should account for all these expenses before closing on the Shopify developer.
Theme reuse / customize - Expert Shopify developers have a portfolio of themes with multiple licenses that can be reused, and in such cases, the overall cost can go down. A good idea is to take a breakdown of the total costs to be incurred during the development.
Maintenance/Support - Development is just the tip of the iceberg, and a big chunk of the work is around the maintenance of the Shopify store. One should check with their Shopify developer about support and maintenance after the development work is complete.
Integrations - There are multiple integrations that can enhance the capabilities of your Shopify store such as Mailchimp, Google Analytics, Add to wishlist, etc enable Shopify stores to optimize for speed and revenue. It’s a good idea to enquire about such possibilities with the Shopify Developer.
In this online era, turn your offline business into an online store by hiring expert Shopify developers. Your online Shopify store will reflect the brand of your business. So having a user-friendly Shopify store is essential to serve your customers without missing a hit and our Shopify experts candidly understand this.
Hire experienced developers to set up your own Shopify store and drive more sales to grow your business multi-folds. Refrens have proven, qualified, remote Shopify developers, programmers, and coders.
Simply post your requirements and Refrens will quickly match you with perfect Shopify developers as per the requirement and budget. Whether you want freelance website designer or build a new one, we will be happy to line up the best Shopify developer matching your requirements.
Hire the Shopify Developer you like and get your work done.
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