Shopify is an E-commerce platform to sell Online on Facebook/Instagram, or in-person without having the need to code. Shopify offers a vast amount of customizations to its customers where-in they can create professional websites without writing a single line of code.
Shopify allows people to create websites that can sell, help them create an online presence, and do a lot more by offering an array of services that allows shop owners to completely focus on their brand while Shopify takes care of the rest - Domain, Hosting, Analytics, Order Management, Plug and play plugins and a lot more.
Although setting up a store on Shopify is easy, there are still a lot of things that need to be set up to run a successful store that converts, and potentially meets the expectations of the shop owner. A Shopify Developer is someone who can -
Although there are multiple things one should look for in a Shopify developer before hiring them. There are times when people with great skills abandon projects, and there are times when people with mediocre skills have great Shopify portfolios to showcase.
Communication Skills - Interpersonal skills are important. Especially when you are hiring a Shopify Expert. It’s important to evaluate your Shopify developer on their communication skills. Effective communication goes a long way when it comes to hiring someone for any form of project.
How long do they take to respond?
Are they asking questions?
Are they suggesting ideas?
Are they listening to you?
The quality of questions they ask - Hiring someone for a project involves a good understanding of all their requirements, and to know the needs one has to ask questions. Check if the developer is asking relevant questions.
Shopify Expertise - Depending on what purpose you are hiring a developer, you should evaluate their expertise. If you are hiring someone to develop a new store, you should check for their proficiency with themes, setting up plugins.
Portfolio - The key towards building relationships is trust. If a developer has a sufficient portfolio to showcase in such cases it becomes easier for people to gauge their skills and entrust them with a project.
If one has to choose between someone with years of experience vs number of projects, it’s a no-brainer who one should choose. Having a portfolio also ensures that you are able to gauge if the developer’s style of work interests you.
Testimonials - One of the best ways to validate and know about the Shopify developer, and their quality of work is “Customer Testimonials”. It’s often a good idea to cross verify the testimonial before handing over a project to the developer.
Building a Shopify store has a lot of aspects involved and people often hire Shopify developers based on their expertise and their experiences in the respective work -
Setup your online store - A Shopify Developer can help you set up a store from scratch which involves setting up the domain, hosting, theme, and making the Shopify store functional and open to the public.
Customize an existing theme - A Shopify Developer can help you customize the existing theme as per your choices. This can involve making changes in the design changes, structural changes, or even customize it with custom-code.
Make Integrations/Add-ons - Shopify allows multiple 3rd party integrations to enable online stores to do more. For example - MailChimp can be used to collect emails, and build mailing lists. Other integrations can be for Dropshipping, Billing, etc
Optimize Store Performance - There is always scope to optimize the current Shopify store to make it perform better. Performance enhancements can be in terms of Speed, presentation, UI/UX design, etc.
Optimize for Marketing Performance - Various marketing activities need to be monitored extensively to grow the store, and that calls for the need for integrations of Pixels, setting up tag managers, etc. A Shopify Expert can help you optimize your store for Marketing analytics.
Optimize for SEO - A major chunk of traffic can be driven free of cost if the store is optimized to be found on the first page of Google, and other Search Engines. A Shopify Expert can help you in on-page SEO, creating backlinks, creating a schema for the store, and basic blog content for the store.
Debug and Fix errors - Running online stores involves working with various apps, and technologies, and with time there can be occasional bugs thrown by either the Shopify theme, or some 3rd party plugins, and at such stages, a Freelance Shopify Developer can help in testing & bug fixing of the store.
The honest answer to this question is - “Depends”. The cost of a Shopify developer and their services is determined by the scope of work, and the amount of work needed to get it done.
If you’re hiring a Shopify Expert to set up a Shopify store from scratch, then the costs may be very high as compared to hiring a Shopify Expert to make changes in the site structure or the theme structure of an already existing Shopify Store.
The cost of hiring a Shopify Developer will depend on -
Scope of work - Build a website from scratch or customize a theme? Costs are heavily dependent on the scope of the work to be done.
Experience of the Shopify Expert - People with more experience and projects are likely to charge higher than their counterparts who may not have that much experience.
Time taken - Many developers charge hourly. A task as simple as uploading products can take more time than developing the store itself if the number of product SKUs is very high.
Scale at which the work has to be done - High volume stores often require the expertise of multiple experienced developers to set up or maintain the store.
To hire a freelance Shopify developer, you can sign up on register on Refrens, and the process to hire a Shopify Developer is simple -
Refrens has the best Shopify Experts in India, and it's super easy to hire a Shopify freelancer from Refrens.
Expertise / Portfolio - This is one of the most crucial factors to check before hiring a Shopify Developer. The best measure to do so is by going through the developer’s past work experience, and through the projects, they have worked on.
Testimonials - Building a Shopify store takes time, and costs money. Therefore before you commit to a Shopify developer, it's a good idea to check customer testimonials and validate the Shopify Developer’s work experience.
Time - Time is money. Before committing to a project it’s important to enquire about the timeline for the project. It’s also important to divide the work into smaller goals, and set deliverables in accordance with the decision.
Cost - Ideally cost shouldn’t be the top-deciding factor in choosing a Shopify Developer. One should consider all forms of costs in the development of their Shopify store. The costs include the cost of hiring the developer(s), the cost of the Shopify theme, the costs of any plugins or extensions, and the subscription cost of Shopify. One should account for all these expenses before closing on the Shopify developer.
Theme reuse / customize - Expert Shopify developers have a portfolio of themes with multiple licenses that can be reused, and in such cases, the overall cost can go down. A good idea is to take a breakdown of the total costs to be incurred during the development.
Maintenance/Support - Development is just the tip of the ice-berg, and a big chunk of the work is around the maintenance of the Shopify store. One should check with their Shopify developer about support and maintenance after the development work is complete.
Integrations - There are multiple integrations that can enhance the capabilities of your Shopify store such as Mailchimp, Google Analytics, Add to wishlist, etc enable Shopify stores to optimize for speed and revenue. It’s a good idea to enquire about such possibilities with the Shopify Developer.
In this online era, turn your offline business into an online store by hiring expert freelance Shopify developers. Your online Shopify store will reflect the brand of your business. So having a user-friendly Shopify store is essential to serve your customers without missing a hit and our freelance Shopify experts candidly understand this.
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