I help businesses efficiently manage resources and successfully convert raw information into powerful, data-driven solutions that improve internal efficiency, lead targeting, conversion, and customer retention–all in pursuit of boosting ROI companywide. I am a data analyst with a background in marketing research and quantitative analysis. I have worked with organizations to understand their needs and develop solutions that are effective and efficient. My goal is to help you meet your goals by making your data actionable. I believe that by identifying the right questions to ask, we can better understand the dynamics of our business, identify opportunities for improvement, and decide based on intuition and facts rather than hunches or assumptions.