Byncast, LLC -Refrens

Content Generation

This service includes the creation of original, platform-optimized content designed to strengthen your brand presence, increase engagement, and support your marketing goals across social media. The service includes: Content Strategy & Planning: Development of a content plan aligned with your brand voice, target audience, and campaign goals. Monthly Content Calendar: A scheduled plan outlining post topics, formats, captions, and publishing dates for platforms such as Instagram, Facebook, TikTok, or LinkedIn. Visual Content Creation: * Branded graphics and static posts * Carousel posts for educational or promotional content * Reels or short-form video clips (if applicable) * Story formats for daily engagement Caption Writing: Engaging and conversion-friendly captions written for each post, including relevant hashtags and calls to action. Content Customization: Formatting and sizing tailored for each platform to ensure visual consistency and performance. Brand Consistency: Use of brand colors, fonts, logos, and tone across all content to maintain a professional, cohesive presence. Approval & Revisions: One round of revisions per batch of content to ensure full alignment with your expectations.

Price Available on Request

E-Commerce Development

This service includes the design, development, and launch of a fully functional e-commerce website tailored to your brand, products, and customer journey. The service includes: Custom E-Commerce Design: A modern, responsive website design aligned with your branding and optimized for user experience on all devices. Product Catalog Setup: Upload and configuration of product listings, including images, descriptions, variations (size, color, etc.), categories, and inventory tracking. Shopping Cart & Checkout: Integration of a secure and user-friendly cart and checkout process to maximize conversions. Payment Gateway Integration: Setup of online payment systems such as Stripe, PayPal, Square, or bank transfer for seamless transactions. Shipping & Tax Configuration: Custom shipping zones, rates, and tax settings according to your business operations and target markets. Customer Account Features: Options for user registration, order tracking, wishlists, and account management. CMS Integration (e.g., WooCommerce, Shopify, Magento): Easy backend management for product updates, order fulfillment, and customer service. Hosting & Domain Setup: Configuration of reliable hosting, SSL certificate, and domain connection for secure and fast performance. Basic On-Page SEO: Optimization of URLs, meta tags, alt text, and product pages for search engine visibility. Testing & Launch: Cross-device and browser testing, plus training on managing the store from the admin panel.

Price Available on Request

On-Page SEO

This service covers the optimization of your website’s internal elements to improve its search engine visibility, performance, and user experience. The service includes: SEO Audit & Benchmarking: Comprehensive analysis of current on-page SEO status, identifying technical issues, keyword gaps, and improvement opportunities. Keyword Research & Mapping: Targeted keyword selection based on search volume, competition, and relevance to your business objectives. Meta Data Optimization: Crafting and implementation of SEO-friendly title tags, meta descriptions, headers (H1–H6), and image ALT attributes. URL Structure Improvement: Optimization of URL slugs for readability, relevance, and search engine friendliness. Content Optimization: Enhancement of existing page content to include relevant keywords, internal linking, and improved readability. Technical SEO Fixes: Addressing issues related to page speed, mobile responsiveness, crawlability, and indexing (using tools like Google Search Console). Schema Markup Implementation (if applicable): Adding structured data for enhanced search results (e.g., FAQs, reviews, local business info). XML Sitemap & Robots.txt Management: Ensuring correct configuration for proper site crawling and indexing.

Price Available on Request

Meta Advertising Campaign

This service includes the strategy, setup, and management of advertising campaigns on Meta platforms (Facebook & Instagram) to effectively reach and convert your target audience. The service includes: Campaign Strategy & Planning: Definition of campaign objectives (traffic, engagement, lead generation, sales), audience targeting, and budget allocation based on business goals. Ad Account Setup & Configuration: Complete setup or audit of your Meta Business Manager, including pixel installation, domain verification, and event tracking. Creative Development: Design and copywriting for high-performing ad creatives tailored to your brand voice and marketing objectives. Formats include image, video, carousel, and story ads. Audience Targeting & Segmentation: Advanced targeting using custom audiences, lookalike audiences, interests, demographics, and behaviors. Campaign Management & Optimization: Continuous monitoring and adjustment of ads for performance improvement—includes A/B testing, budget shifts, and audience refinements. Reporting & Analytics: Monthly performance reports with key metrics (CTR, CPC, CPM, ROAS, etc.), insights, and actionable recommendations. Integration Support (if required): Connection with CRM platforms, WhatsApp, Messenger, or lead forms to streamline the customer journey.

Price Available on Request

E-mail Marketing

This service includes the creation, management, and execution of a strategic email marketing campaign to engage your audience, promote your offers, and drive conversions. The service is designed to effectively utilize your list of leads and includes: Email Marketing Strategy: Planning and development of a campaign calendar tailored to your goals—such as sales, promotions, product launches, or customer nurturing. Lead List Integration: Import and segmentation of your lead contact list for targeted messaging, ensuring compliance with GDPR and CAN-SPAM regulations. Platform Setup (e.g., Mailchimp, Klaviyo, Brevo): Account setup or optimization, including branding, sender domain authentication, and automation tools. Email Design & Copywriting: Creation of professionally designed, mobile-responsive emails with compelling subject lines, engaging visuals, and conversion-focused content. Automation & Drip Campaigns: Setup of automated sequences such as welcome emails, abandoned cart flows, or re-engagement campaigns. Performance Tracking & Analytics: Monitoring of open rates, click-through rates, bounce rates, and conversions with post-campaign reports and optimization insights.

Price Available on Request

Off-Page SEO

This service includes strategic off-page SEO activities aimed at increasing your website’s domain authority, credibility, and search engine rankings through external signals. The service includes: Backlink Strategy Development: Creation of a customized link-building strategy focused on acquiring high-quality, relevant, and authoritative backlinks. Link Acquisition: Outreach and placement of backlinks through guest posts, niche directories, business citations, blog mentions, and media placements. Competitor Link Analysis: Evaluation of competitor backlink profiles to identify link opportunities and gaps. Google Business Profile Optimization (for local SEO): Enhancing your GBP listing with proper categories, keywords, media, and customer interaction. Online Reputation Management: Monitoring and improving brand mentions and reviews across relevant platforms. Social Signals & Engagement: Leveraging social platforms to improve brand visibility and drive referral traffic. Monthly Reporting: Summary of new backlinks, domain authority progress, referral traffic sources, and ranking improvements.

Price Available on Request

Google Ads Campaign

This service includes the strategy, setup, and management of Google Ads campaigns to increase visibility, drive targeted traffic, and generate leads or conversions for your business. The service includes: Campaign Strategy & Planning: Development of a tailored advertising strategy based on your goals (search traffic, leads, sales, or brand awareness), industry, and competitive landscape. Google Ads Account Setup & Audit: Creation or review of your Google Ads account, including proper configuration of billing, conversion tracking, and goal setup via Google Analytics. Keyword Research & Targeting: In-depth keyword analysis to identify high-performing search terms relevant to your audience and business. Campaign Creation: * Search Ads * Display Ads * Remarketing Campaigns * Local or Performance Max Campaigns (if applicable) Ad Copywriting & Creative Assets: Compelling ad copy and visuals designed to maximize click-through rates and conversions. Bid Strategy & Budget Optimization: Smart bidding setup to balance ad spend with campaign performance and ROI. Ongoing Monitoring & Optimization: Regular performance reviews, A/B testing, negative keyword filtering, and continuous adjustments to improve results. Reporting & Insights: Monthly reports with key performance metrics (CTR, CPC, conversions, ROI), along with strategic recommendations.

Price Available on Request

Website Development

This service includes the complete design and development of a responsive, user-friendly website tailored to your brand and business needs. The service covers the following: Custom Web Design: Unique layout and visual elements designed to reflect your identity and engage your target audience. Front-End and Back-End Development: Fully functional website built using modern, scalable technologies for optimal performance and reliability. Hosting Setup: Configuration and deployment on a secure and reliable hosting environment, including domain connection and SSL certificate installation. CMS Integration (if required): Easy-to-use content management system (e.g., WordPress or Webflow) for self-managed content updates.

Price Available on Request

Byncast, LLC

Services

About Us

Liked the work?