Candice Du Toit

Low Content Book Cover Designs

I will design the book covers for your low content books for Kindle Direct Publishing and other.

R 500OnwardsMultiple Price Plans

B2C/DTC PPC Management

Definition: Pay-Per-Click (PPC) management is the process of overseeing and managing a company's PPC ad spend. This includes strategies and ad buys while minimizing the overall expenditure. Included: Keyword analysis:** Discovering and targeting specific keywords and search queries being entered by likely leads for a company. Channel strategy:** Google AdWords, Bing Ads, affiliate networks, and paid social media placements are some of the channels to consider for PPC marketing. Monitoring:** Monitoring search term reports closely to learn which keywords/queries are most often used, to focus their buys on the most common searches. * Keeping an eye on overall ROI and using that as a guideline to dictate the amount paid and scope of ad buys. Competitive analysis:** Keeping an eye on tactics and strategies utilized by competitors is key — and time consuming. For example, deciding whether to compete directly by bidding on the same queries, or instead targeting queries a competitor is overlooking (competitive gap). Negative match:** Optimizing ad spend by filtering out users who match a category that makes them unlikely to convert. A high-end fashion retailer, for example, might limit their ads to users in the top 10% of earnings. A physical business, like a restaurant, would limit ads to those within close geographic proximity. A/B Testing:** Constantly split testing is one of the most effective methods for optimizing PPC ROI. Text, graphics, and other display variables can be used interchangeably to find the most effective method. Who Should You Hire Me for PPC Management? * I will proactively seek to optimize your campaign and conversion rate * I am results-driven * I have an exceptional data-driven mindset Pricing: * Retainer + 10% ad spend

R 2 Every Month

Amazon Listing Images & A+/EBC Design Development

Amazon A+ content refers to a listing’s product description of brand owners which allows them to tell their brand story with enhanced image and video content. * Comparison charts of competitors * High-quality images * HD videos A+ content is a premium content feature, which allows sellers to change the product description of their branded ASINs by using rich texts, videos, and images. The idea behind using enriched multimedia content is to enhance the user experience which drives high conversions and huge traffic to the listings In short, it is going a step beyond the usual content that sellers usually create, just to ensure that a potential buyer understands the product features more effectively and gets a sophisticated online shopping experience.

Price Available on Request

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About Candice Du Toit

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