Shweta Joshi cover
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Shweta Joshi

Shweta Joshi

Crafting marketing success stories one campaign at a time.
Freelancer based in Pune, Maharashtra, India, India

Featured Clients

MTLB
Edelman
Quinto
Koru UX
PaySense
Anchanto
SelectHub
Anjali House

Services

Meta Advertising for FaceBook and Instagram
Maximize Your Reach Targeted Ad Creation Harness the power of Meta's extensive network with my specialized Facebook and Instagram ad services. I create ads that not only capture attention but also resonate with your target audience, ensuring maximum engagement and conversion. Data-Driven Strategies Utilizing the latest tools and insights, I develop data-driven strategies that align with your business goals. Whether it's increasing brand awareness, driving traffic, or boosting sales, my approach is tailored to meet your specific objectives. Continuous Optimization The digital landscape is ever-evolving, and so are your ad campaigns. I continuously monitor and optimize your ads to ensure they are performing at their best, adapting to changes in trends and audience behavior for optimal results. Ad Campaign Process 1. [ ] Audience Analysis: Identifying and understanding your target demographic. 2. [ ] Strategic Planning: Crafting a campaign strategy that aligns with your goals. 3. [ ] Creative Development: Designing visually appealing and engaging ad content. 4. [ ] Campaign Setup: Configuring and launching your ad campaign. 5. [ ] Performance Monitoring: Tracking the campaign's effectiveness in real-time. 6. [ ] Optimization: Making data-driven adjustments for continuous improvement. List of Deliverables * [ ] Custom Ad Campaign Strategy * [ ] Creative Ad Content (Images/Videos) * [ ] Detailed Audience Insights * [ ] Performance Reports and Analysis * [ ] Ongoing Campaign Optimization Why Choose Me? Expert Strategy Development With years of experience in Meta advertising, I bring a wealth of knowledge in creating strategies that work. I understand the nuances of Facebook and Instagram's algorithms, ensuring your ads reach the right people at the right time. Creative Excellence I believe that creativity is key in standing out on social media. My approach combines striking visuals with compelling copy, making sure your ads don't just blend in but make a lasting impression. Results-Driven Focus Your success is my success. I am committed to delivering results that matter to your business. Whether it's increasing engagement, generating leads, or driving sales, I focus on achieving your specific goals with measurable outcomes.
Price Available on Request
Infographics
Visualize Your Message Compelling Visual Storytelling Infographics are powerful tools for communication. My service transforms complex data into compelling visual stories. Each infographic is a unique blend of creativity and clarity, making your message both engaging and understandable. Data-Driven Design At the heart of every infographic is data. I specialize in distilling large amounts of information into digestible, visually appealing formats. This approach ensures your audience grasps the essence of your data quickly and effortlessly. Brand-Centric Creativity Your brand's identity is paramount. My designs are not only informative but also align perfectly with your brand's aesthetic. This ensures a consistent, professional image across all your visual communications. Infographic Creation Process 1. [ ] Data Collection: Gathering and analyzing information. 2. [ ] Concept Development: Brainstorming creative, effective visual ideas. 3. [ ] Design Drafting: Crafting the initial layout and design elements. 4. [ ] Client Feedback: Incorporating your insights and suggestions. 5. [ ] Finalization: Polishing the design for maximum impact. 6. [ ] Delivery: Providing high-quality, ready-to-use infographics. List of Deliverables * [ ] Custom-Designed Infographics * [ ] High-Resolution Files (JPEG, PNG, PDF) * [ ] Source Files (AI, PSD, if applicable) * [ ] Brand-Aligned Color Schemes and Fonts Why Choose Me? Innovative Design Approach My designs are not just visually appealing; they are innovative and tailored to your specific needs. I strive to create infographics that not only convey information but also captivate and educate your audience. Attention to Detail I believe in the power of details. From color palettes to typography, every element is meticulously chosen to enhance the overall impact of your infographic. Dedicated Collaboration Your vision is my priority. I work closely with you to ensure that every infographic reflects your brand's message and values. Expect a collaborative process where your feedback is valued and incorporated.
Price Available on Request
Data Analysis and Programming with R and SQL
Transform Data into Insights In-Depth Data Analysis: In today's data-driven world, the ability to analyze and interpret data is invaluable. My services in data analysis and programming with R and SQL are designed to transform complex data sets into actionable insights, helping your business make informed decisions. Customized Programming Solutions: Every business has unique data challenges. I specialize in creating customized R and SQL programming solutions tailored to your specific needs, ensuring that your data works for you. Empowering Your Data Journey: From data collection to analysis and reporting, my comprehensive approach covers all aspects of your data journey. I aim to empower your team with the skills and tools they need to harness the power of data effectively. Process Followed 1. [ ] Understand Your Data Needs: Identify your specific data challenges and objectives. 2. [ ] Develop a Custom Strategy: Craft a tailored plan using R and SQL. 3. [ ] Data Cleaning and Preparation: Ensure data quality and readiness for analysis. 4. [ ] In-depth Analysis and Programming: Perform advanced data analysis and programming. 5. [ ] Insightful Reporting: Translate data findings into understandable reports. 6. [ ] Feedback and Iteration: Refine strategies based on your feedback. List of Deliverables * [ ] Custom Data Analysis Strategy * [ ] R and SQL Script Development * [ ] Comprehensive Data Reports * [ ] Interactive Data Visualizations * [ ] Ongoing Analysis Support * [ ] Training and Documentation Why Choose Me? Data Expertise With extensive experience in R and SQL, I bring a level of expertise that ensures high-quality, reliable data analysis and programming tailored to your business needs. Customized Solutions Understanding that each business is unique, I focus on developing customized solutions that align with your specific data goals and challenges. Ongoing Support My commitment to your data success extends beyond project completion. I provide ongoing support and training to ensure you continue to derive value from your data.
Price Available on Request
Website Development
Elevate Your Online Identity Innovative Design Meets Functionality**: Dive into the world of web development where innovative design meets seamless functionality. I create visually stunning and highly interactive websites that capture your brand's essence and engage your visitors. Tailored Web Experiences**: Each website I craft is a unique blend of your brand's story and the latest web technologies, ensuring a tailored experience that stands out in the digital landscape. Future-Proof Platforms**: Stay ahead of the curve with a website that's not only trendy but also built with future scalability in mind, ensuring your site evolves with your business. Available Platforms 1. [ ] WordPress 2. [ ] Wix 3. [ ] Weebly 4. [ ] Magento 5. [ ] Drupal 6. [ ] React 7. [ ] Angular 8. [ ] Django 9. [ ] Sublime Text 10. [ ] jQuery 11. [ ] Ruby on Rails 12. [ ] PHP 13. [ ] Webnode 14. [ ] Node.js Development Process 1. [ ] Discovery & Strategy: Align on vision and objectives. 2. [ ] Design Mockups: Create and revise initial designs. 3. [ ] Website Development: Build the site on the preferred platform. 4. [ ] Content Integration: Populate with your brand content. 5. [ ] Responsive Optimization: Ensure mobile compatibility. 6. [ ] SEO Foundations: Implement SEO best practices. 7. [ ] User Testing: Conduct thorough user experience testing. 8. [ ] Revisions & Polishing: Refine details for perfection. 9. [ ] Launch Preparation: Set up for a smooth go-live. 10. [ ] Post-Launch Support: Provide ongoing assistance. List of Deliverables * [ ] Custom Website Design * [ ] Responsive Layouts for All Devices * [ ] SEO-Optimized Site Structure * [ ] Integrated Content Management System * [ ] User Interaction and Animation * [ ] Post-Launch Maintenance Guide Why Choose Me? Design-Driven Approach My design-driven approach ensures that your website isn’t just a digital space, but a compelling brand statement. I craft experiences that resonate with your audience and leave a lasting impression. Web Development Wizardry With my extensive knowledge of website development skills, I push the boundaries of what's possible, delivering a site that's as robust under the hood as it is beautiful on the surface. Your Success Partner I pride myself on being more than a developer; I am your partner in digital success. From our first conversation to your website launch and beyond, I am dedicated to your satisfaction and online growth.
Price Available on Request
CRM Tools Training and Workshop
Empower Your Sales Optimized Customer Relations**: Mastering CRM tools is pivotal for nurturing customer relationships and driving sales. My training services focus on empowering your team to utilize CRM software to its full potential, enhancing customer satisfaction and loyalty. Tailored Training Solutions**: Every business has its own rhythm and requirements. I offer customized CRM training that aligns with your company's specific needs, ensuring that your team can manage relationships and pipelines more effectively. Future-Proof Your Business**: In the fast-paced world of sales and customer service, staying updated with the latest CRM functionalities can give you a competitive edge. I provide forward-thinking training to keep your team ahead. Training Process 1. [ ] Assess Training Needs: Pinpoint the CRM skills your team needs. 2. [ ] Customize Training Modules: Develop modules tailored to your objectives. 3. [ ] Hands-On Sessions: Conduct interactive, practical training workshops. 4. [ ] Real-Scenario Simulations: Practice with scenarios that mirror real-life challenges. 5. [ ] Progressive Evaluation: Monitor learning progress with regular assessments. 6. [ ] Ongoing Support: Ensure post-training support for queries and updates. List of Deliverables * [ ] Customized Training Program * [ ] Comprehensive Training Manuals * [ ] Interactive Workshop Participation * [ ] Real-Life Case Study Exercises * [ ] Evaluation Reports * [ ] Continuous Post-Training Support Why Choose Me? Expert Insight With years of experience in CRM systems, I bring a depth of knowledge that translates into effective, insightful training for your team. Customized Curriculum I don't believe in one-size-fits-all. My training programs are meticulously crafted to meet your specific business needs and goals. Dedicated Support Your journey to CRM mastery doesn't end with training. I offer dedicated support to ensure your team's continuous growth and adaptation.
Price Available on Request
Marketing AI Tools Training and Workshop
Empower Your Marketing Embrace the Future**: Marketing AI tools are revolutionizing how we understand and reach customers. My training services bring you to the forefront of this technological evolution. Tailored Training Programs**: Every business is unique, and so should be your AI tool training. I offer customized training that aligns with your specific marketing goals and challenges. Continuous Learning Journey**: The landscape of AI in marketing is ever-evolving. My services ensure you stay updated, giving you a competitive edge in a dynamic market. Your Path to AI Mastery 1. [ ] Initial Assessment: Evaluate your current marketing tech stack. 2. [ ] Customized Curriculum: Develop a training program tailored to your needs. 3. [ ] Hands-On Sessions: Conduct interactive, practical learning experiences. 4. [ ] Real-World Applications: Implement AI tools on actual marketing projects. 5. [ ] Progress Evaluation: Regular assessments to monitor learning advancements. 6. [ ] Ongoing Support: Provide post-training support and updates on new features. List of Deliverables * [ ] Detailed Training Plan * [ ] Interactive Workshop Module * [ ] Comprehensive Resource Materials * [ ] 1-Month Post-Training/Workshop Support Why Choose Me? Expert Trainer With years of experience in both marketing and AI, I bring expertise that's rare to find. My training sessions are not just informative, they're transformative. Customized Learning I understand that one size doesn't fit all. That's why my training is tailored to fit your brand's unique needs, ensuring you get the most out of every session. Ongoing Support Learning doesn't end with the training. I provide continuous support to help you navigate new updates and features, keeping you ahead in the game.
Price Available on Request
LinkedIn Advertising
Harness the Power of Professional Networking Targeted Professional Reach LinkedIn, the world's largest professional network, offers unparalleled opportunities for targeted advertising. My service specializes in creating LinkedIn ad campaigns that reach your ideal audience, from industry leaders to decision-makers, enhancing your brand's professional presence. Strategic Ad Development Effective LinkedIn ads require a blend of strategic planning and creative execution. I focus on developing ads that resonate with a professional audience, ensuring that your message is not only seen but also remembered and acted upon. Performance-Driven Results At the core of every campaign is the goal to drive results. Whether it's increasing brand awareness, generating leads, or driving website traffic, my approach is always aligned with your specific business objectives, ensuring measurable outcomes. LinkedIn Ad Campaign Process 1. [ ] Audience Analysis: Identifying and understanding your target demographic. 2. [ ] Ad Creation: Crafting compelling ad copy and visuals. 3. [ ] Campaign Setup: Configuring ad settings for optimal reach. 4. [ ] Performance Monitoring: Tracking and analyzing ad performance. 5. [ ] Optimization: Making data-driven adjustments for improved results. 6. [ ] Reporting: Providing detailed performance reports and insights. List of Deliverables * [ ] Customized Ad Copy and Creative Design * [ ] Audience Targeting Strategy * [ ] Campaign Setup and Management * [ ] Ongoing Optimization and Adjustments * [ ] Comprehensive Performance Reports Why Choose Me? Expert Targeting Strategies My expertise in LinkedIn's unique targeting capabilities ensures that your ads reach the most relevant professionals. By leveraging advanced targeting techniques, I ensure that every ad dollar is spent effectively, maximizing your ROI. Creative and Persuasive Ads I blend creativity with professionalism to create ads that stand out. My focus is on crafting messages that not only capture attention but also persuade and engage your target audience, driving meaningful actions. Data-Driven Optimization I believe in making decisions based on data, not guesswork. Regular monitoring and analysis of campaign performance allow me to optimize your ads continuously, ensuring that they are always performing at their best.
Price Available on Request
Blogs
Engage, Inform, and Convert Dynamic Content Creation Blogs are the heartbeat of digital marketing. My service offers vibrant, engaging blog posts that capture your brand's voice and ethos. Each piece is crafted to inform, entertain, and engage your target audience. SEO-Driven Strategy In the digital world, visibility is paramount. My blogs are not just creatively written; they are optimized for search engines. This ensures your content ranks higher, drawing more traffic to your site. Consistent Quality and Relevance Consistency is key in blogging. I provide regular, high-quality content that keeps your audience coming back. Each blog is researched thoroughly to ensure relevance and factual accuracy, keeping your audience informed and engaged. Blogging Process 1. [ ] Topic Ideation: Brainstorming engaging, relevant topics. 2. [ ] Research and Analysis: Gathering accurate, up-to-date information. 3. [ ] SEO Optimization: Integrating keywords seamlessly. 4. [ ] Content Creation: Writing compelling, original blogs. 5. [ ] Quality Assurance: Ensuring error-free, polished content. 6. [ ] Delivery: Providing ready-to-publish blog posts. List of Deliverables * [ ] Original Blog Posts * [ ] SEO-Optimized Content * [ ] Engaging Headlines * [ ] Error-Free, Proofread Articles * [ ] Consistent Publishing Schedule * [ ] Customized Content Strategy Why Choose Me? Creative Storytelling I believe in the power of stories. My blogs are more than just words; they are narratives that connect with readers, making your brand memorable and relatable. SEO Expertise With a deep understanding of SEO, I ensure your blogs are not just written well but are also found easily. This approach increases your digital footprint and audience reach. Reliable and Adaptive Adaptability and reliability are my hallmarks. I stay abreast of the latest trends and changes, ensuring your content remains relevant and impactful. Expect a partner who delivers consistently, meeting and exceeding your expectations.
Price Available on Request
Mobile App Development
Bringing Your Ideas to Life Innovative and User-Centric**: In the realm of mobile app development, innovation and user experience are paramount. My approach focuses on creating apps that are not only technologically advanced but also intuitive and user-friendly, ensuring your audience stays engaged. Tailored to Your Needs**: Every business has unique requirements. I specialize in developing custom mobile apps that align perfectly with your business goals and user expectations, ensuring a seamless blend of functionality and aesthetics. State-of-the-Art Technology**: Utilizing the latest technologies and development methodologies, I ensure your mobile app is robust, scalable, and future-proof, keeping you ahead in the competitive digital landscape. Process Followed 1. [ ] Initial Consultation: Understand your vision and requirements. 2. [ ] Design Mockups: Create initial design concepts for your review. 3. [ ] Development: Code the app using the latest technologies. 4. [ ] Quality Assurance: Rigorous testing for bugs and usability. 5. [ ] Launch Preparation: Prepare the app for launch and app store submission. 6. [ ] Post-Launch Support: Provide ongoing maintenance and updates. List of Deliverables * [ ] Custom Mobile App Design * [ ] Fully Functional Mobile Application * [ ] User Experience (UX) Optimization * [ ] App Store Submission Assistance * [ ] Post-Launch Support and Maintenance * [ ] Comprehensive Documentation Why Choose Me? Customized Creativity I believe in creating apps that are as unique as your business. With a flair for innovative design and a keen eye for detail, I ensure your app stands out in the crowded app marketplace. Technical Excellence My extensive experience in mobile app development across various platforms ensures your app is built using the best practices and latest technologies, offering a seamless user experience. Dedicated Partnership I view each project as a partnership, working closely with you every step of the way. Your vision is my priority, and I am committed to turning it into a successful digital reality.
Price Available on Request
Ecommerce Website Development
Transform Your Online Presence Robust E-Commerce Solutions**: Leverage the full potential of e-commerce with a custom-developed website that's built for conversion. I deliver a robust platform tailored to your business needs, ensuring a seamless user experience from homepage to checkout. Customized Functionality**: Your e-commerce site will be a powerhouse of custom features and integrations, designed to streamline your operations and enhance customer satisfaction. Scalable Architecture**: As your business grows, your e-commerce site will scale with you. I focus on creating a flexible and scalable architecture that can accommodate an expanding inventory and customer base. Available Platforms * [ ] Shopify * [ ] Magento * [ ] BigCommerce * [ ] WooCommerce * [ ] Wix * [ ] Weebly * [ ] OpenCart Development Process * [ ] Initial Consultation: Understand your vision and goals. * [ ] Platform Setup: Configure the core e-commerce platform. * [ ] Custom Design: Craft a unique look that represents your brand. * [ ] Feature Integration: Add custom features and functionalities. * [ ] Content Organization: Structure your site for optimal user flow. * [ ] SEO Optimization: Apply best practices for search engine visibility. * [ ] Quality Assurance: Rigorous testing to ensure flawless performance. * [ ] Training Session: Empower you with control over your site. * [ ] Launch Strategy: Plan a successful site launch. * [ ] Ongoing Support: Offer continuous maintenance and updates. List of Deliverables * [ ] Tailored E-commerce Storefront * [ ] Custom Design and User Interface * [ ] Integrated Features and Plugins * [ ] SEO-Ready Website Structure * [ ] Comprehensive Quality Assurance * [ ] Post-Launch Support and Training Why Choose Me? Strategic Expertise I bring a strategic edge to your e-commerce development. With a deep understanding of e-commerce best practices, I ensure your site not only looks great but also performs exceptionally in driving sales and customer loyalty. Customization Champion Your business is unique, and your website should be too. I specialize in customizing e-commerce platforms to fit the specific needs of your business, ensuring that every feature aligns with your operational workflow and brand ethos. Supportive Partner I'm not just a developer; I'm a partner in your online success. From initial brainstorming to post-launch support, I'm here to provide expert guidance and ensure your e-commerce site remains a dynamic and effective sales tool.
Price Available on Request
Marketing Automation Tools Training and Workshop
Streamline Your Strategy Efficiency Meets Innovation**: In the digital age, marketing automation tools are essential for streamlining campaigns and nurturing customer relationships. My training equips your team with the knowledge to leverage these tools effectively. Customized Learning Experience**: I understand that every business has unique needs. My training is tailored to your company's specific goals, ensuring that your team learns to use automation tools in ways that will most benefit your operations. Stay Ahead of the Curve**: As the digital landscape evolves, so do marketing automation tools. I provide you with the latest strategies and techniques, ensuring your marketing efforts are always ahead of the curve. Training Process 1. [ ] Needs Analysis: Identify your team's training requirements. 2. [ ] Tool Selection: Choose the right tools for your business goals. 3. [ ] Interactive Workshops: Engage in hands-on, practical training sessions. 4. [ ] Implementation Practice: Apply learnings to real-world scenarios. 5. [ ] Feedback Loops: Receive and integrate feedback for continuous improvement. 6. [ ] Follow-Up Support: Offer ongoing support and refresher sessions as needed. List of Deliverables * [ ] Personalized Training Agenda * [ ] Access to Training Materials and Resources * [ ] Hands-On Workshop Experience * [ ] Follow-Up Q&A Sessions * [ ] 3-Month Post-Training Support Why Choose Me? Proven Expertise I bring a wealth of knowledge with a track record of success in marketing automation. My expertise translates into high-impact training that delivers results. Tailored Approach Your business is unique, and your training should reflect that. I dive deep into your company's processes to provide a learning experience that's as unique as your brand. Long-Term Partnership My commitment to your success goes beyond the training sessions. With ongoing support, I ensure that your team continues to excel in using automation tools.
Price Available on Request
SEO-Optimized Product Descriptions
Captivate and Convert Engaging E-commerce Copy**: In the digital marketplace, words are your salesforce. I craft SEO-optimized product descriptions that do more than just describe; they engage, persuade, and convert browsers into buyers. SEO-Driven Results**: Each product description is meticulously researched and written to rank highly in search engines. By integrating targeted keywords, I ensure your products are found by those who are looking to buy. Brand Voice Consistency**: Your brand's voice is paramount. I tailor each description to align with your brand's tone, ensuring a consistent and recognizable voice across all your online content. Process Overview 1. [ ] Keyword Research: Identify high-impact search terms. 2. [ ] Competitor Analysis: Understand market positioning. 3. [ ] Unique Value Proposition: Highlight what sets your product apart. 4. [ ] SEO Integration: Seamlessly weave in keywords. 5. [ ] Drafting: Write compelling product narratives. 6. [ ] Revisions: Refine and perfect the copy. 7. [ ] Finalization: Approve the polished descriptions. 8. [ ] Implementation Guidance: Assist in uploading to your platform. List of Deliverables * [ ] SEO Keyword Research Report * [ ] Custom-Tailored Product Descriptions * [ ] Integration of Brand-Specific Tone * [ ] Meta Descriptions for Each Product * [ ] Revision and Editing Service * [ ] Implementation Support Documentation Why Choose Me? Conversion-Focused My descriptions do more than inform; they're crafted to entice and persuade. With a keen understanding of buyer psychology, I write to maximize conversions, turning visitors into loyal customers. SEO Expertise Navigating the SEO landscape is second nature to me. I stay abreast of the latest trends and algorithm updates to ensure your product descriptions are not only reader-friendly but also search engine optimized. Detail-Oriented Service I believe in the power of details. From the nuance of your brand's voice to the precision of keyword placement, my meticulous approach ensures that every word works towards your business goals.
Price Available on Request

About Shweta Joshi

With over a decade of experience in the dynamic world of marketing, I've honed my skills across various sectors, from tech startups to established enterprises. My journey has taken me through the intricate alleys of content creation, the bustling streets of digital marketing, and the high-rise towers of strategic planning, ensuring brands resonate with their target audience.

Throughout my career, I've not only met targets but often surpassed them, driving significant growth for my employers and clients. My work has:

  • Spearheaded content operations for two B2B SaaS products across multiple regions.

  • Managed organic app acquisitions, turning challenges into successful referral programs.

  • Successfully collaborated with internationally diversified teams, tapping into new audience segments and driving conversions.

I've had the privilege to work with and for some of the best in the business, including:

  • MTLB

  • Edelman

  • Koru UX

  • PaySense

  • Anchanto

  • SelectHub

  • Myntra

  • Crossword Book Stores

  • Lenskart

  • Barclays

  • CultFit

  • TaskPro

  • Rejoiner, and more.

Whether you're a startup looking for direction or an established brand aiming for a refresh, I've got you covered. My suite of services includes content strategy, digital marketing campaigns, SEO optimization, branding consultations, and user engagement strategies. Every strategy I craft is tailored to your unique needs, ensuring maximum impact and ROI.

A Bit More About Me:

When I'm not crafting marketing strategies or diving deep into analytics, you might find me serenading in multiple Indian languages or hugging a tree (yes, you read that right!).

I believe in the magic of music, the serenity of nature, and the wisdom of our elders. And if you ever want to discuss the nuances of a "Tuesdays With Morrie" chapter or the latest marketing trend, I'm all ears!

Get in Touch:

Intrigued? Excited? Drop me an email at: contact@shwetajoshi.co. Let's create something extraordinary together!

CategoriesSkills
Digital MaketingCopywriting
Social Links
Address Pune, Maharashtra, India, India
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